Ricoh acquires Pure AV to further extend meeting room and workplace management capabilities across Europe

Ricoh acquires Pure AV to further extend meeting room and workplace management capabilities across Europe

Acquisition supports customers’ digital transformation initiatives and hybrid work environments

Ricoh Europe, London, 01 June 2022 – Ricoh has completed the acquisition of Pure AV in a move that further enhances its provision of meeting and workplace solutions to customers, including Unified Communications and Collaborations (UCC), AV and Workplace Management.  

Founded in 2003, Pure AV is an award-winning specialist AV integrator with specific expertise in higher education learning environments, as well as the commercial and hybrid technology markets. Headquartered in Preston, UK, the company has 72 employees operating across the UK, as well as on customer projects globally. 

Ricoh will take on Pure AV’s existing sites, including its premises in Preston. The entire Pure AV workforce will be retained as part of the acquisition. 

As a result of the acqusition, Ricoh customers will benefit from Pure AV’s renowned experience and expertise in UCC, AV and Workplace Management. They will also have access to a broad portfolio of products, software and service offerings, and be able to harness continuous innovation through strategic partners.

Pure AV customers will benefit from Ricoh’s global footprint, financial strength and integrated service delivery infrastructure. They can access a wide range of Ricoh products and solutions, including RICOH Spaces, interactive whiteboards and Smart Lockers. They can also access Ricoh’s extensive digital services portfolio which encompasses Digital Workspace, Digital Experience, Business Process Management, Cloud & Infrastructure, Cybersecurity, and Graphic Communications capabilities.

Pure AV will continue to operate under its existing name, reporting to Ricoh UK.  

Edward Hamilton, Vice President, Communication Services, Ricoh Europe, says: “This is a significant addition to Ricoh’s communication services delivery business, both within the UK and at a European level. Not only will it accelerate our organic growth in this sector, it will strengthen our technical design and delivery capability within the Corporate, Higher Education and Healthcare markets. Leveraging the specialist skills of Pure AV creates opportunities for lifelong learning and up-skilling of Ricoh’s existing employees, meaning our customers receive an even more diverse and extensive level of support.”

Phil Keoghan, CEO, Ricoh UK, adds: “Pure AV has been selected based on its strong market position, engineering capability and customer base. The acquisition will enable Ricoh to expand further into this market and deliver customer projects at a larger scale, thus supporting the most ambitious digital transformation programmes.” 

Peter Sutton, Managing Director, Pure AV, comments: “We’re excited to start a new chapter that will allow us to accelerate our long-term growth strategy while delivering best-in-class solutions to our clients in the UK and Europe. Ricoh's worldwide infrastructure and end-to-end managed services expertise, combined with the strength of our design, engineering, and support services, will enable us to deliver powerful solutions on a local and global scale.”  

For more information about Ricoh’s AV and workplace integration capabilities, 


| About Pure AV |

Pure AV is an award-winning audio-visual integrator passionate about bringing the full potential of AV and UC solutions to our clients.

Founded in 2003, the Pure AV team includes highly skilled designers, programmers, engineers, and sales specialists, who work together to deliver best in class solutions that drive communication and collaboration.

Customers of Pure AV include prominent UK universities, museums and galleries, as well as the public and private sector, healthcare, and corporate organisations.

Headquartered in Preston, UK, the company has 72 employees operating across the UK and on customer projects globally.

Media Contact:

Pure Audio Visual Ltd

Erica Whittle


Tel: +44 845 602 2861


| About Ricoh |

 Ricoh is a leading provider of integrated digital services and print and imaging solutions designed to support digital transformation of workplaces, workspaces and optimise business performance. 

Headquartered in Tokyo, Ricoh’s global operation reaches customers in approximately 200 countries and regions, supported by cultivated knowledge, technologies, and organisational capabilities nurtured over its 85-year history. In the financial year ended March 2024, Ricoh Group had worldwide sales of 2,348 billion yen (approx. 15.5 billion USD). 

It is Ricoh’s mission and vision to empower individuals to find Fulfilment through Work by understanding and transforming how people work so we can unleash their potential and creativity to realise a sustainable future.  

For further information, please visit