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How Gen Zs ‘always-on’ mindset will reshape the world of work

By David Mills, CEO, Ricoh Europe 

Ricoh Europe, London, 21 September 2015 – While the youngest are still being born, the oldest members of Generation Z are now 19 years of age and are making the journey from full-time education to the workplace. They are eager, digital natives with a unique approach to the concept of work.

New research into the 4G Workplace by Coleman Parkes, sponsored by Ricoh Europe, explores what impact Gen Z will have on businesses and how well prepared they are for accommodating four very different generations under one roof. The findings were surprising.

Gen Z is acutely aware that the lines between work and personal life are blurring. Work is a mindset for them, not simply a set of tasks to complete or objectives to reach. And with constant access to email and the latest collaboration platforms, most don’t switch off.

But while conversations about this always-on workforce have focused on the technologies involved – the separation between work and personal devices becoming increasingly rare –little attention has been given to their mentality.

The 4G Workplace
With retirement ages rising and the health and fitness of older people improving, many Baby Boomers are still working. Some will even have ten or more years of active work ahead of them.

Meanwhile, younger generations are shaping their careers. Generation X are now typically reaching middle or senior management positions. Millennials are starting to make headway and rise up through the ranks. And now, of course, we have Generation Z; keen trailblazers, who are just leaving the education system and entering the world of work.

The research we commissioned shows that 65 per cent of the people surveyed believe there are clear differences in how people from different generations work. Making sure that these groups work effectively together and empowering them to thrive in their jobs is a challenge for every organisation.

It’s all in the mindset
The always-on mindset is almost inherent in the Gen Z demographic. As digital natives they’re not in awe of technology like their older counterparts. They’ve grown up in the Internet age, with information and communication at their fingertips and this reflects in their attitudes to work and prospective employers.

This is echoed in the decisions and thoughts around their future employment choices. Three times as many Gen Z respondents are attracted to companies that offer technology to enable people to work more efficiently compared to those from the older generations. While this might not be surprising, it highlights that businesses who want to attract and retain young talent have no choice but to deploy the technology Gen Z expects – older systems won’t be tolerated.

Gen Z also have high expectations of their own positive impact on the workplace. Most of them believe they will bring new ways of working, with exceptional technology skills, bright ideas and fresh thinking. Findings suggest that businesses already struggling with Millennials face huge challenges if they fail to adopt new ways of working that complement all four generations.

What’s particularly interesting is that it’s Millennials who are most excited and optimistic about the potential of technology, more so than Gen Z. This perhaps shows that Gen Z are immune to the novelty of tech, having absorbed it since birth. They’re accustomed to technology driving their personal and social lives, using it as the main point of all communication – and expect the same from work.

Businesses must embrace this unique mindset toward technology and the concept of work in order to harness Gen Z’s natural always-on attitude. This will prove a key tactic to embracing digitalisation, improving agility and adopting new collaboration platforms across the business.

|About Ricoh|

Ricoh is empowering digital workplaces using innovative technologies and services enabling individuals to work smarter. For more than 80 years, Ricoh has been driving innovation and is a leading provider of document management solutions, IT services, communication services, commercial and industrial printing, digital cameras, and industrial systems.

Headquartered in Tokyo, Ricoh Group operates in approximately 200 countries and regions. In the financial year ended March 2019, Ricoh Group had worldwide sales of 2,013 billion yen (approx. 18.1 billion USD).

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For further information, please contact: 
Ricoh Europe PLC
Jack Gibson
Tel: +44 (0) 203 033 3766
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