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Ricoh Promotes Solutions Business at End User Level. Reduced Presence at CeBIT

Amstelveen, The Netherlands, August 22, 2003 -- Ricoh Europe B.V. today announced that it will promote its solutions business concept directly to its customers as of 2004. The marketing and communication focus will be directed to end user oriented activities in various countries throughout the region. Consequently, Ricoh will reduce its presence at the CeBIT show in Hanover (Germany). As a result of this, there is no longer a need for the major presence in Hall 1. Ricoh remains present at other locations during CeBIT.

Solutions business has become a major activity for Ricoh. The fiscal year, closing March 31st, 2003, has proven that together with a shift to MFPs and increased sales of printing systems, the demand for userware and document management has grown. Ricoh's success in the solutions business predominantly stems from the direct approach to its customers. In line with the mission to be the world's no. 1 in customer satisfaction, Ricoh directs its focus entirely to its customers.

The focus on customer satisfaction is also visible in the emerging user trend, which enhances productivity in the workplace. In addition, users nowadays have a strong demand for colour-based information. These trends are at the crossroads for Ricoh's solutions business, which not only answers these demands, but also extends into total document management.

"The rapid developments in today's business society requires to meet with our customers in their own territory," explains Peter Van der Kaag, General Manager of Ricoh Europe's Corporate Communication Division. "We will strongly increase our local presence with solutions activities, so we can be an on-site partner for our exisiting as well as future clients."

Note to editors
Ricoh Europe B.V. is the European headquarters of Ricoh Company Ltd., the leading global manufacturer of office equipment, located in Amstelveen, The Netherlands. It is responsible for marketing, sales and service of Ricoh products in Europe, the Middle East and Africa. In Europe, Ricoh has three manufacturing sites: two at Ricoh UK Products Ltd. Telford, UK; GR Advanced Materials Ltd., Stirling, UK; and Ricoh Industrie France S.A., Colmar, France. In addition, the Ricoh European Group comprises sales subsidiaries and affiliates in 21 countries. In the fiscal year ended March 31, 2006, revenues from Ricoh’s European operations totalled over € 3.15 billion, accounting for 22.7% of the company’s global revenues. Ricoh’s worldwide sales increased by 5.6% totalling ¥ 1,915 billion (€ 13.9 billion).. 

For further information please contact:
Ricoh Europe B.V.
Peter T. Van der Kaag
Tel.: +31 (0)20 54 74 153
Fax: +31 (0)20 54 74 222
E-mail: postmaster@ricoh-europe.com
Home page: www.ricoh-europe.com




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