|  | Global technology leader becomes Platinum Partner of ATP World Tour in Europe |
|  LONDON, England — The ATP, global governing body for the men's professional tennis circuit, and Ricoh announced today that they have extended their partnership through 2012, elevating Ricoh to Platinum Partner and Official Office Solutions Provider of the ATP World Tour in Europe. Ricoh, a partner of the ATP World Tour since 2005, provides state-of-the-art document solutions and services behind the scenes, to ensure tournament operations are efficient and productive. |
As part of the new agreement, Ricoh will sponsor six additional European events in Spain, Germany, Austria, the Netherlands, Sweden and Switzerland, increasing the total number of tournaments it sponsors to 12. Ricoh has also extended its existing sponsorship of events in Monte Carlo, Rome, Madrid, Hamburg, Paris and the Barclays ATP World Tour Finals through 2012.
“We are very happy about Ricoh’s increased commitment to the ATP World Tour and believe it sends a great message about the current popularity of our game,” said Adam Helfant, ATP Executive Chairman and President. “Not only are the products and services Ricoh provides important to our daily operations, but their event experience is also a real asset to the Tour.”
Ricoh's on-court branding at the twelve tournaments includes the umpire chairs, speed-serve displays and TV graphics. Ricoh also will continue to sponsor the official Ricoh ATP MatchFacts statistics report, featured on ATPWorldTour.com and distributed to media after every ATP World Tour match.
Simon Sasaki, Chairman and CEO, Ricoh Europe said, “By extending our partnership in Europe, it strongly reflects how we are growing and evolving as a business. Organisations today need the assurance of extensive service levels from their technology partners. The ATP World Tour offers us a platform to communicate our service and support capabilities directly to our customers. Also, like the professional players, we strive to be the best and move ideas forward, by continually innovating and improving.”
Media contacts:
ATP: Kate Gordon
Email: kgordon@atpworldtour.com
Tel: +44 (0)20 7381 7890
Ricoh: Janice Gibson
Email: janice.gibson@ricoh-europe.com
Tel: +44 (0) 207 465 1107 About Ricoh
Ricoh Europe PLC is the EMEA Headquarters of Ricoh Company Ltd., the leading global manufacturer of office equipment, located in London, United Kingdom and Amstelveen, the Netherlands. Ricoh’s EMEA operations comprise 35 sales subsidiaries and affiliates. In the fiscal year ended 31 March 2008, revenues from Ricoh’s EMEA operations totalled over ¥ 603.2 Billion accounting for 27.2% of the company’s global revenues. Ricoh’s worldwide sales increased by 7.3% totalling ¥ 2,219.9 billion ($ 22.2 billion).
www.ricoh-europe.com
About the ATP
The ATP (Association of Tennis Professionals) is the governing body of the men's professional tennis circuits - the ATP World Tour, the ATP Challenger Tour and the ATP Champions Tour. With 62 tournaments in 32 countries, the ATP World Tour showcases the finest male athletes competing in the world’s most exciting venues. From Australia and Europe to Africa; from North and South America to Asia, the stars of the ATP World Tour battle for prestigious titles at Grand Slams (non ATP members), ATP World Tour Masters 1000, ATP World Tour 500 and ATP World Tour 250 events. At the end of the season the world’s top 8 ranked singles players and top 8 doubles teams, based on their performance throughout the year, will qualify to compete in the season’s climax - the Barclays ATP World Tour Finals. Held at The O2 in London, the event determines the final South African Airways 2010 ATP Rankings. For more information, please visitwww.ATPWorldTour.comwww.ATPWorldTour.com |
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